Name
Engaging Shoppers [On-Demand]
Date & Time
Wednesday, August 19, 2020, 2:00 PM - 3:00 PM
Speakers
Laura Dickey - LALA U.S.
Stacy Jackson - The Coca-Cola Company
Tracy Galindo - Jewel-Osco
Yolanda Angulo - Mondelēz International
Laura Dickey Stacy Jackson Tracy Galindo Yolanda Angulo
Description

With consumers now fully in control of both their media consumption and their shopping occasions, brands and retailers must work even harder to identify the right times and the right places to engage in meaningful, relevant ways. This Community Gathering will examine best practices in shopper engagement in a marketplace where precision is becoming increasingly more important than scale.

Virtual Session Link
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